This week we have been creating a lot of interesting imagery for the Instagram. As we had a visitor who works as a social media manager for a Martin Miller's gin company. Her name is Jess Loughrey she was working free lance before and now she is a social media manager. For my group “Website and PR” it was a really useful talk as she gave us some really nice ideas and strategies for social media and website such as using www.creativemarket.com for different templates; she also suggested that influencers are now one of the main promotional strategies for a brand as they attract a lot of followers and consumers to the brand's social media. She has also suggested using Plannoly (the planning app for Instagram posts)
On the same week we did a lot of Instagram content and started posting it. I created a 3D animation of PXL logo which we have posted on Instagram. I have suggested to my team that these days it is very popular for brands and other companies whose target audience is millennials to create moving imagery and interactive content and as I am quite good with it I started doing sone GIF's and 3D animation for our social media and website.